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Cincinnati Bell BridgeLink Product Manager in Cincinnati, Ohio

Position : BridgeLink Product Manager

Location : Cincinnati, OH

The following position is specific to BridgeLink, a start-up company within altafiber. BridgeLink will build and operate a WISP (wireless internet service provider) offering wireless internet services to rural counties throughout Ohio utilizing fixed wireless technology.

Job Purpose

This position will report to the Senior Director of the WISP. The Product Manager is responsible for the successful definition, deployment, and sales/channel support of the set product line across the defined market(s). The Product Manager is also responsible for the evaluation, execution, process definition, and financial performance of the product line relative to corporate goals.

Essential Functions

Product Life Cycle Management - 40%

  • Coordinates products/offers throughout their life cycle from strategic definition to end-of-life planning

  • Develops business case, financial forecast, and pricing strategy for new/existing products in line with corporate goals

  • Defines, tracks, and reports on key metrics of the product line performance

  • Remains current on local market requirements, latest competitive product information, and technology/market trends to meet customer and business objectives

  • Develops marketing and customer acquisition strategy

  • Coordinates brand management with marketing teams

  • Collaborates with marketing to develop collateral and marketing materials

  • Partners with marketing and web design to create look and flow of consumer-facing website

  • Some travel required to assess product deployment, understand the competitive landscape and target market/demographic.

Partners with sales and marketing teams to develop sales aids, design successful sales events, build excitement and share knowledge of the product portfolio, as well as gather input on future product enhancements - 25%

Lead cross-functional product development teams across the business to ensure successful new product launches and/or driving continuous process improvement within existing product lines - 15%

Develops and manages strategic partner/vendor relationships to support product strategy - 10%

Other duties as required - 10%


  • 3 to 5 years of relevant experience

  • 3+ years of Product Management, Product Development, Sales, Sales Support, or Marketing, preferably with a telecommunication, internet service, wireless service or technology provider

  • Process Improvement Experience

  • Vendor Management Experience

  • Contract Negotiation Experience


  • Four years of College resulting in a Bachelor's Degree in relevant discipline or equivalent

Special Knowledge, Skills, and Abilities

  • Strong oral and written communications skills

  • Excellent analytical, planning, and process development skills, strong business judgment, and a high level of initiative

  • Understanding of financial statements and business case planning

  • Experience dealing with outside suppliers and vendors

  • Working knowledge of communications industry services, competitive providers, and trends in the telecommunications industry

  • Intermediate knowledge of Microsoft Office suite of products, including Project and Visio

  • Ability to function as a team player and consensus builder

Supervisory Responsibilities

Leads cross-functional teams without formal authority

Altafiber has been connecting what matters for more than 145 years. We are a leading technology company that delivers integrated communications solutions to residential customers and end-to-end IT solutions to business customers across North America. Our 4,300 employees across the United States, Canada, India, and the United Kingdom help the world connect, and support the communities we serve through an extensive fiber network and cloud-based solutions. We are focused on building and maintaining a diverse team of employees who are committed to delivering an outstanding customer experience. We call the communities we serve home and giving back to these communities is an important part of our culture. Altafiber offers amazing Employee Volunteer Program, Employee Resource Groups, and organized corporate community service events that further strengthen our community relationships.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, age, disability, religion, sex, sexual orientation, gender identity, gender expression, protected veteran, military status or any other characteristic protected by law.